Popo Creatives was hired as a post-production partner to conceptualise a solution to create a more visually pleasant video about the waste plant of the recycling company Eco Pack. The solution was to produce futuristic motion graphics, which will intruige the viewer as well as allow a more perseptive understanding of the processes within the firm.

As a result we created three motion graphic concepts.

1) AI scanner that selects each piece of garbage, identifies it, categorises it and generates all recycling info before moving on to the next one

2) A Logistics HUD, from which EcoPack employees can coordinate their trucks

3) Earth Holograms for the intro of the video to demonstrate the company’s goal and ambitions for greener earth